VoterIQ

End-to-end political CRM

Win your constituency with your own data.

The latest voter list, every past result, your family mappings, your grievance tickets and your leaders' work — one system, down to the booth. Built for Indian constituencies, and built to survive delimitation.

Darsi (Assembly) · Prakasam · Results Analysis Sample data

Data

Voter List

Voter Analysis

Results Analysis

Duplicate Voters

Field

Beneficiary

Campaign Planner

Visit Prep

Village strength · 2024 Assembly

Every village classified from real booth results, and checked against the MP vote

Strong villages63
Swing villages41
Weak villages38
Net margin+6,412
PartVillageStatusMLAMPSwing
018Darsi (Ward 4)Strong61.2%57.8%+9.4
074DonakondaSwing49.6%44.1%+2.1
129KuricheduSwing47.3%51.9%−3.6
156MundlamuruWeak38.4%42.7%−7.2
201TalluruStrong58.9%55.2%+5.8

The problem

Your seat has 280 booths. Most teams can name thirty.

The information already exists. It sits in a three-thousand-page PDF, in a result sheet nobody opened after counting day, and in the heads of four people who are always travelling.

The roll is unreadable

Three lakh voters across hundreds of parts, published as scanned pages. Nobody has read it end to end.

Results die after counting

You know you lost by nine thousand. You don't know which forty booths gave it away, or whether they moved together.

Grievances vanish

A request arrives on WhatsApp, someone promises something, and six months later nobody can say who asked or whether it was done.

Tours repeat themselves

The comfortable villages get visited again. The ones that quietly slipped away get skipped.

What's inside

From the roll to the follow-up call

Eight things your office does every week, all reading from the same geography and the same households.

01 — Voter List & Voter Analysis

Who actually lives here, generation by generation

Load the latest roll and search it by name, house, part or village. Then read it the way a campaign thinks: how much of this village is Gen Z, where the millennial vote sits, which booths are ageing, and how many people are voting for the first time.

  • Gen Z, millennial, Gen X and senior splits — per village, not per constituency
  • Youth percentage, first-time voters, gender split, household size
  • New and newly eligible voters flagged at every roll revision
Voter Analysis · Darsi mandal · generationsSample data
Voters38,412
Youth 18–3541.2%
First-time2,184
Households11,067

Generation mix

Male 49.1% · Female 50.8%

Gen Z 18–29
24.1%
Millennial 30–45
31.6%
Gen X 46–61
26.8%
Senior 62+
17.5%
Results Analysis · Darsi · weakest villagesSample data
Strong63
Swing41
Weak38
Net margin+6,412

Where you are losing the most ground

VillageOur shareSwingVotes behind
Mundlamuru38.4%−7.2−688
Karavadi39.1%−6.8−502
Pothavaram41.6%−5.1−347
Kurichedu47.3%−3.6−214
Chinnaganjam44.2%−2.9−198

02 — Results Analysis

Strong, weak and swing — and the exact villages bleeding you

Every past election at part level, party by party. Each village classified from real booth results, then ranked so your weakest ground is named, not guessed — with how many votes you are actually behind in each one.

  • Weakest-village ranking with the vote gap you need to close
  • Assembly result read against the MP result on the same booths
  • Ranked contribution to margin — the booths that decided the seat

03 — Family Mapping

Campaign to a household, not a name

Link every voter into their family once. From then on you see the whole house at a glance — who heads it, how many vote, how many generations live under one roof, and who has just been added.

H.No 4-71 · Darsi Ward 4 · Part 018Sample
5 voters 3 generations 1 new
K. Venkateswarlu · head58 · M
K. Lakshmi Devi · wife54 · F
K. Ramesh · son31 · M
K. Sirisha · daughter-in-law27 · F
K. Divya · granddaughter19 · new
Households mapped in this mandal 96%

04 — Community & Demographics

Your own community data, not somebody's guess

The electoral roll carries no caste or religion. So your team and your local leaders tag households themselves, against the mapping you already built — which means the numbers are yours, verified on the ground, and not inferred from surnames.

Community mix · Darsi mandalTagged by your team
BC
42.1%
SC
21.4%
OC
18.7%
ST
9.2%
Minority
8.6%
Tagged households 8,914 of 11,067

05 — Beneficiary & Work Tracking

Every request tracked, every village counted

A request becomes a ticket linked to the real voter on the roll, with who referred it and what was promised. It moves through the approvals your office defines, gets executed, and gets closed — and you see which villages ask most, and which you have never been to.

Ticket BEN-2481In execution

Housing scheme — pending sanction

K. Lakshmi Devi · Part 112 · H.No 4-71 · referred by M. Srinivasa Rao

Associate
Analyst
Execs
Closure
Villages with no request in 90 days 23

06 — Campaign Planner & Visit Prep

What to visit, and why to visit

The planner reads your own data and names the villages that need you, mandal by mandal — and every suggestion carries its reason. Pick several into one tour and Visit Prep produces the briefing you read in the car.

Mundlamuru mandal · 6 flaggedSample

Mundlamuru

Lost 7.2% since 2019 · never visited

Urgent

Kurichedu

Swing village · 38% of grievances open

High

Donakonda

MLA vote 5.5 pts above MP vote · no leader

Watch
3 villages selected for Thursday Generate pack

07 — Duplicate Voters

Find the same voter twice, before the revision

Run it across your whole area or one mandal at a time. VoterIQ matches on name, relation, age and house to surface people enrolled in more than one part — then exports the list so your team can file corrections while there is still time.

Duplicate Voters · Darsi (283 parts)Sample
Potential duplicates1,284
Across parts283
B. Sailaja · W/o B. Ravi · 3498% match
Part 041 · Chinnaganjam  →  Part 112 · Vetapalem N.
M. Nagaraju · S/o M. Koteswara Rao · 2791% match
Part 007 · Tanguturu  →  Part 203 · Karavadi
Scoped to exactly the area you're allowed to run Export

08 — Birthdays & Outreach

The small contact that people remember for years

Every morning, the day's birthdays and anniversaries across every village, grouped and ready for your team to call or message. Filter by village, by leader, by community — so the right person makes the call, not a stranger from the office.

Today · 47 birthdays across 12 villagesSample

P. Anjaneyulu

Darsi Ward 4 · Part 018

turns 61

G. Padmavathi

Donakonda · Part 074

turns 45

S. Naveen Kumar

Talluru · Part 201

turns 18
Assigned to the village leader Open list

Leaders & influencers

Map the people who actually move votes in each village, assign them work, and link every grievance back to whoever brought it in.

Exports for the field

Any view your team is looking at comes out as a spreadsheet — booth lists, birthday lists, weak villages, open grievances — scoped to whatever that person is allowed to see.

Master data

Your geography, your election years, your own nicknames for part numbers — all editable, with double confirmation on anything destructive.

Scoped access

A mandal in-charge sees his mandal. The office sees the constituency. You decide, per person, down to the village.

How it works

Set it up once. Then just use it.

1

We load the latest voter list

Send us the published roll for your constituency. Every part is parsed into structured records — names, ages, gender, house numbers, relations.

2

One-time family mapping

Households get linked and parts get their real village and mandal names — plus your own local nicknames. You do this once.

3

Past results go in

Booth-level Assembly and Parliament results are layered on the same geography, so swing, strength and margin are computed on real ground.

4

Your team works, and it keeps up

Each person gets an account scoped to what they should see. At every revision, newly enrolled voters flow into the mapping you already built.

Who can use it

Built for the people who answer for the seat

Psephologists

Booth-level data in a structure you can actually model on, instead of scraping PDFs for three weeks before the real work starts.

MLA & MP aspirants

Start knowing which booths are winnable, which are gone, and which forty decide it — before you spend a rupee on the campaign.

Local body candidates

Ward and panchayat contests are won on a few hundred votes. At that size, knowing every family by name is not ambition — it's achievable.

Political analysts

Compare seats, track drift between elections, and back an argument with booth-level evidence rather than a feeling about a district.

Packages

Three packages. One conversation.

Pricing depends on how many constituencies you're running and how much of the work you want us to do. Tell us the seat and we'll quote it.

Basic

The data foundation — know your constituency before you do anything else.

  • Voter list, loaded and searchable
  • Voter analysis — generation-wise, family mapping
  • Results analysis — strong, weak and swing villages
  • Election comparison — booth level, across years and against the MP vote
Contact us
Most chosen

Advanced

For an office that is running, not just studying — daily grievance work and planned tours.

  • Everything in Basic
  • Beneficiary tracking — tickets, approvals, work tracking per leader
  • Campaign Planner & Visit Prep
  • Village-level request and visit tracking
Contact us

Supreme

For a serious contest — the full platform, plus our team working the campaign with you.

  • Everything in Advanced
  • Complete implementation by our team
  • Psephology support — we work as your analysts
  • Campaign strategy planning, built with you
Contact us

Support & implementation

You don't need a data team. We are one.

Most offices don't have someone who can run this. That's fine — we do it with you. We're not handing over a login and wishing you luck.

Full implementation

We set the entire system up on your constituency — roll loaded, parts mapped, results layered, users created.

Psephology & strategy

If your team doesn't have the expertise, ours works alongside you as psephologists and political strategists — not just as a software vendor.

Campaign strategy built with you

We help you turn what the data says into a plan — which villages, in what order, with which leaders, saying what.

24×7 support

Campaigns don't keep office hours. If something breaks at eleven at night before a tour, someone picks up.

Privacy & security

Your constituency's data belongs to you alone

This is the part we take most seriously. Nothing is pooled between offices, nothing is compared across customers, and nobody at our end goes browsing your data. Read the full privacy policy.

Scope enforced on the server

A user restricted to one mandal cannot reach another's data by any route, including exports.

Permissions per person, per module

View, edit or nothing at all — set individually for each part of the platform.

A full audit trail

Who created it, who changed it, who approved it, when. On every record in the system.

One office, one island

Customers are separated at the data layer. Your opponent using the same platform sees nothing of yours, ever.

Coming soon

What we're building next

We'd rather tell you what isn't built yet than let you discover it after signing.

Your own surveys

Run field surveys on the same geography and read them against the roll and past results. Stop taking a third party's word for your own constituency.

Android & iOS apps

The full portal in your pocket — tickets raised from the field, briefings read on the road, no laptop needed.

Questions

Frequently asked

What exactly is VoterIQ?

VoterIQ is an end-to-end political CRM for Indian constituencies. It loads the published electoral roll and past booth-level results for your seat, maps parts to real villages and households, and gives your office one place to run voter analysis, grievance tickets, leader assignments and campaign planning — all at booth level rather than constituency averages.

Where does the voter data come from?

From the electoral roll published by the Election Commission of India for your constituency, which you provide. We parse it into structured records. VoterIQ does not sell, supply or resell voter data, and is not affiliated with the Election Commission of India.

Does VoterIQ include caste or religion data?

Not from us. The electoral roll published by the Election Commission carries no caste or religion field, and we do not infer it from surnames or buy it from anywhere. What VoterIQ gives you is the place to record it: your own team and your local leaders tag households against the family mapping you have already built. The result is your data — verified on the ground, kept inside your own account, never pooled or compared with any other customer's.

What is family mapping, and do I have to do it every year?

Family mapping links individual voters into households, so you can campaign to a family rather than a list of names. You do it once. At every subsequent roll revision, newly enrolled voters flow into the mapping you already built — you are only ever handling the new additions.

What happens when delimitation changes the part numbers?

Most systems key their records to the part number and break when the Commission republishes. VoterIQ ties voters, households, grievances and results to identities that survive the change, and walks the mapping chain when you compare years — so your 2019 data still speaks to your 2029 data after boundaries are redrawn or parts are shuffled.

Can my opponent see my data if they also use VoterIQ?

No. Customers are separated at the data layer, and every user account is scoped to the geography it was given — enforced on the server, including on exports. Nothing is pooled or compared across offices.

We don't have anyone technical in the office. Can we still use it?

Yes. On the Supreme package our team sets the whole system up on your constituency and then works alongside you as psephologists and political strategists. Support is available 24×7 on every package.

Does it work for local body elections?

Yes. Ward and panchayat contests are decided by a few hundred votes, which is exactly the scale at which household-level detail pays off most.

How much does it cost?

Pricing depends on how many constituencies you're running and how much of the work you want our team to do. There are three packages — Basic, Advanced and Supreme. Tell us the seat and we'll quote it.